Connections That Count: KiN Hotel Group at ITE HCMC 2026
From 27 to 29 August, KiN Hotel Group joined ITE HCMC 2026, the 20th International Travel Expo Ho Chi Minh City, at the Saigon Exhibition and Convention Center. We brought our whole world to Booth 14, and left with three days we will not forget.
Under one roof, visitors met the full KiN Hotel Group portfolio: our lifestyle boutique KiN Hotel, our four-star KiN Hotel Edition, the long-stay studios of KiN Wander, and our budget-chic NiK Hotel, alongside the experiences that give our stays their character, from WAV Private Onsen to Phiêu Rooftop Pool Bar and TucKiN Café. For many who stopped by, it was a first proper look at just how much sits within the KiN name.
And they came in numbers. From the moment the doors opened each morning, Booth 14 drew a steady crowd, and it rarely thinned until the day's giveaways had run out. Guests picked up a KiN Passport and made their way around four stops at the booth, collecting stamps before ending at our Spin the Wheel, where every spin was a win. Over the three days, we handed out close to 2,000 gifts, a mix of KiN merchandise and hotel vouchers, and topped it off with free ice cream on the hour, every hour. The energy was exactly what we had hoped for, and then some.
Behind the buzz, the real work was happening too. Our sales team was at the booth across all three days, meeting travel partners for contracting, group rates and site visits, and sharing a set of hotel rates created only for ITE. Our Business Development team was there as well, in conversation with property owners curious about what it takes to turn a building into a hotel with KiN. These are the meetings that shape our next chapter, and there were many of them.
"We came to ITE to meet our partners face to face, and the response went beyond what we hoped for. Every day the booth was full, and the conversations we had with travel agents and property owners are exactly why we do this. It was a reminder that great hospitality really does start with people." – Ms Duong, Director of Sales, KiN Hotel Group
As the expo came to a close, what stayed with us was not only the deals or the crowds, but the warmth of every exchange, the very thing our name is built on. ITE HCMC 2026 was a milestone in our journey across Vietnam and the region, and a reminder of how much further there is to go.
To everyone who visited Booth 14, connected with our team, or simply stopped by for an ice cream and a spin, thank you. We cannot wait to welcome you again.
KiN Hotel Group – Warmth of Kinship
